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7 Tips For Winning Headlines!
By John Karnish
Tip #1 - Research. Research about 15 different sites, ads sales letters that sell similar products, services or opportunities. Never steal them outright but use the best ones to "model" when you create your headline. Tip #2 - Keep it short. - Especially if you are new to writing advertisements you want to keep your headline between 5-7 words. You can add a little more information in the sub headline. Tip #3 - Use Questions - A good headline will get the potential customer's attention and make them wonder about about what you are offering. If you make the reader inquisitive they will read on. Tip #4 - Use Exclamation Points. Exclamation points or question marks help convey excitement, so be sure to use them. Tip #5 - Use steps if possible. Example... "Solve your dog training problems in three steps." Tip #6 - Use numbers if possible. 3 easy ways to train your dog. Tip #7 - Use the word "under" or "less than." Train your dog in under 30 minutes! Have a perfect pooch in less than a week! |
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Good headline advise, John. Thank you for sharing. Changing headlines is a good way to keep our sites fresh. Best wishes. Frederick
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